• How To Sell Beats Online: Set Up Google Analytics Tracking

    In our last article about selling more beats online we reviewed SEO software that would help you increase your rankings in search engines to bring more traffic to your beats store. In this article I will tell you how you can set up Google Analytics tracking in your CP Beats Store.

    Creating your Google and Google Analytics Account

    Before you get started setting up your Google Analytics tracking you will need to have a Google Account, if you don’t have one you can set up one free.

    Now that you have a Google Account you can now set up your Google Analytics account.

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    Adding your CP Beats Store to your Google Analytics Account

    The first thing you are asked to do when you sign up for a Google Analytics account is to set up your account information.

    Here are my suggested settings:

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    General Information
    Account Name: CP Beats Store
    Website’s URL: First, select https:// and then enter your store URL which you can get from your Sellers Dashboard
    Time zone: Select your country and time zone.

    Data Sharing Settings
    These settings are completely up to you and won’t affect how your tracking operates. I personally only share data With other Google products only.

    User Agreement
    Select your country and then check the box to say that you have read and agree to the terms and conditions.

    Adding Google Analytics Tracking to your CP Beats Store

    After you have agreed to the terms and conditions you will be taken to a screen which shows your Google Analytics Tracking ID.

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    Copy your Tracking ID into your CP Beats Store settings page and hit Update My Settings.

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    Finally, wait a few minutes and head back over to your Google Analytics account and the Tracking Status should change to Receiving Data. This can take a while to update so if your status doesn’t change to Receiving Data after 24 hours send me a message via Live Support and I'll take a look at your settings.

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    Analyzing Your Google Analytics Tracking Information

    Now that you’ve got Google Analytics tracking installed on your CP Beats Store you will be able to find more information about your traffic such as their location, what keywords they searched for to find your store, what site they found a link to your beat store on… plus much more! You can even analyze your beat sales from your Google Analytics account.

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    As you can see Google Analytics is a very powerful tool for your online marketing but this article was only about setting up Google Analytics in your beats store so I’ll leave writing about analyzing the data you get from Google Analytics for another time.

    If you would like to ask any questions about Google Analytics or selling beats online, please ask in our Music Marketing forum.
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